Seiko Watch App for iPhone, iPod Touch & iPad
Posted by: b_andersen
Nobody can deny Seiko was a top-tier consumer technology manufacturing company in the 1970s and early ’80s. Its steady development of quartz watch movements continued year after year, and incorporated new features that seemed miraculous. Perhaps the constant development of the Apple iPhone and iPod Touch, and the soon-to-be-released iPad, are analogous?
There isn’t yet a Seiko watch app for the iPhone, iPod, or iPad. For those who don’t know, an Apple “app” is like a Web site or an interactive book that can be downloaded to an Apple device. Good apps are way better than almost anything on TV.
A Rolex watch app for the iPhone points to the future.

Imagine “The Seiko Book” translated into English and turned into an app, or better yet, Ikuo Tokunaga’s Seiko Watch Museum. The Rolex app screen shots below hint at what the Seiko app might look like.

Kevin Chan’s Seiko Diver’s Reference would made a killer app. It would be great to have that on an iPhone or iPod Touch. [Kevin, you owe me a percentage for the idea if you decide to develop it … Hint: I think Apple gets 30% from publishers on eBooks sold through the iTunes store.]

Apple Inc. and Rolex are both big at marketing, an area that seems to get little of Seiko’s attention. For instance, I’ve never seen a Seiko watch billboard in the USA. So it will probably take awhile before a Seiko watch app appears, and probably it’ll be made by a fan before the company gets around to making one of their own.
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